Donna Ida - Westfield. Read the Drapers Article Here
A recent article posted on drapersonline.com talks of how denim indie Donna Ida, plan to relaunch their website in August. The new and improved site plans to create the same experience online as you receive in store - I love this idea! I have visited Donna Ida's store in Westfield and you receive an amazing shopping experience every time. As most retailers have seen an incredible boost in sales due to online shopping, I think its the right move for retailers to invest in their online stores. Collen & Clare currently have an online website, however I feel there is room for improvement; so this is something I will definitely be looking at during my FMP.
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